When it comes to consumer electronics Samsung is a brand name which comes first in mind. The Korean tech giant has been leading the consumer electronics race worldwide besides its staggering success in the smartphone world. As 2018 ends Samsung starts off the new year with a bold statement. A statement so bold that it would certainly improve Samsung’s standing in the TV world even more so than it is today.
Today Samsung electronics announced officially announced complete support for all Samsung Smart TVs starting spring 2019. Apple’s iTunes has been a very specific ecosystem but a very successful one as well providing quality experiences to customers which were not so mainstream back when it was launched. Samsung’s move on giving complete support doesn’t seem to be out of the blue but very well calculated. Considering the fact that Apple users account only second to Android in the Smartphone race and not having the support for iTunes could prove to be a deal breaker for many. This package also provides Apple AirPlay 2 which allows users to directly play their favourite media out of their iOS device without breaking a sweat.
This bold move by Samsung will allow people in over 100 countries to access iTunes in their upcoming Smart TVs and those who already own Smart TVs will be able to enjoy the experience via a firmware update. Users will be able to stream, play and enjoy content at its best quality including QLED 4K and 8K TVs. With Samsung leading the display technology by a long shot we can all agree that they certainly don’t plan on slowing down any time soon. 8K technology being the norm of 2020 we can see that this step will very well force many users into accepting the technology at a much lower level.
Given how all the rivalry has been going between the two brands it is safe to say that when it comes down to delivering Samsung ceases to disappoint. As streaming services rise to the surface Samsung has decided to redeem this opportunity to the fullest providing customers the complete experience so they could have a bit of everything they desire. It is clear that the barrier between Samsung or any other major manufacturer is growing at a rapid pace and if they keep up spicing things up then they may very well stay on top for another few years, to say the least.
